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Feasibility Analysis Elements

In order to establish a business an entrepreneur needs to make a business plan to increase the chance of the business to run smoothly and not as a guarantee that the business will success because there might some things that run not according to the plan. There are many things included in the business plan include the forecasted income and expenses. But before you make business planning you need to conduct the feasibility analysis to gather the information needed in business planning.

Feasibility analysis is not the same as business planning because its serves as a filter of the ideas related to the business and also as the tool to investigate the business idea. There are three elements in feasibility analysis, they are industry and market feasibility, product or service feasibility and also financial feasibility.

The first element focuses on determining the attractiveness of an industry of a new business and identifying a possible niche in the industry that a small company can occupy. The second element is about determining what value of the proposed product or service that will attract the customers. The last element is focus on the required capital, estimated earnings and the ROI or return on investment.

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